Advertise On Blogs

What is Blog Advertising?

A blog is like your personal internet space allowing you to share information with family, friends or other internet users. Now since everyone understands what a blog is and the extent of its reach, blog advertising is a new form of marketing and promotional tool via the internet.

Once you have your blog and your visitor traffic is very high. You can start thinking about generating revenue. As the owner of the blog, you can set your own income stream.

Blog advertising is as simple as it sounds. It is the advertising connected with a blog. Blog advertising is simply the least expensive way of online marketing. Blog advertising simply refers to the advertisements that appear on the pages of a blog. A blogger simply uses the space on the pages of his blog to display banners, links or text messages of any product, organization or profile. Most often blog owners display several ads on their pages.

Types of blog advertising

Contextual Advertising -- Contextual advertising is simply ads that appear on your website. Contextual ad systems include Google AdSense, Clicksor and Yahoo Publisher Network. You can place ads from competing ad vendors on the same page of your blog but make sure you don't overdo as is this will make your blog look very amateurish and put people off.

Ad Networks -- Ad networks are another way to monetize your blog. Ad networks are brokers of advertising space, collecting advertising requirements from many sources and then finding many sites on which to feature these adverts, blogs included. This means that should you as a blogger sign up to one of these ad networks you become a publisher of ads.

Affiliate Programs -- Affiliate programs are slightly different to the first two advertising systems mentioned. There are many examples of good affiliate programs that are reliable and offer generous levels of commission. They include sites such as Amazon, eBay and Commission Junction. The key to making a success of affiliate programs is that you should aim to direct a lot of traffic to these other sites.

Finally, blog advertising can provide all these benefits in the long term. Unlike television or radio ads, and even many internet advertising ads, some forms of blog advertising, especially blog post sponsorship, will stay on the blog permanently for the life of the blog. That longevity makes the cost of blog advertising even more cost effective.